Market & Stand

Middle of the day at the market

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Here’s another slice of the action at the Saturday farmers’ market: recent market posts covered the beginning and the end, this is…the middle. In the first two pics, it’s about 9am—the market’s been open for two hours, but in colder weather like today, most people start showing up about now. This is the first time we’ve extended the stand by adding a new section with four more bins, quite an occasion, since I’ve been using the same 7-tray set-up for five seasons, almost since the beginning. It’s also the last day of tender crops, with a final harvest of eggplant and peppers. Lynn, vested against the chill, in the first pic looks like she’s making up more signs: red market on light brown card stock…

The shallow trays are easy to fill, it doesn’t take much to create a nice display. As things are sold, the display is refreshed from bins kept in the shade. The trays aren’t ideal for all veggies. Winter squash are harder to sort through, but there’s also a full assortment in bushel baskets that people can look through, with the trays more for display…

Jump ahead to about 11:30. It’s warmed up considerably, into a beautiful, summer-like day. This is Canadian Thanksgiving weekend, and the traffic has been pretty good. Traffic has died down in the last half hour, some crops are sold out, but people come by till the end…

It’s now about 12:40. The market ends at 1, and we have until 1:30 before the street is opened up again. Most vendors start packing up early, around 12:30, but we always wait till the official end. Today, we’re pretty well sold out: the only veggies left in a bit of quantity compared to what we started with are some mostly very tiny eggplant, curly and flat-leaf parsley, Red Russian flat-leaf kale, and some winter squash. With things like kale, not exactly a universally popular green, sales are inexplicably random: usually low, but on some days, you can’t have enough. So, you always bring as much as you can (within reason!). Anyhow, a really satisfying and fun market day is almost done…

Last market day of summer

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We rang out the summer at the farmers’ market with a really lovely morning. I don’t remember what was going on here, but Lynn is looking a little under siege. You can’t ever call our market EXTREMELY busy, but it’s steady, and we get a few mini-rushes most days, where customers start to queue up. It’s always fun on food’s front line!

CSA set-up at the farmers’ market

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Farmers' market stand

This year’s mostly self-serve approach to CSA pick-up at the farmers’ market has gone along smoothly. The bin set-up has evolved into one long row, cafeteria-style, I guess you could call it—shareholders bring their own bags and move down the line. It definitely cuts hours off of Friday packing, which makes the weekly harvest a lot more fun. We’ve also had time for “extras,” like two or three herbs every week…

Farmers’ market set-up

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Settting up at the farmers’ market is definitely fun, although I tend to be in a mild daze with an average of literally three hours sleep before getting up at 5:30 (that’s just how it always works out for me :). Today, I planned to take pics of the whole routine, but forgot to start snapping from the beginning. At this point, the truck is unloaded, the canopy’s up, and we’re setting up the tables and trays, and starting to load up the veggies! Unfolding the sawhorses and placing the boards and trays takes maybe 10 minutes tops. Then, it’s on to placing the produce, after that, the price cards and signage. Stay tuned for more complete coverage…maybe next week!

After the market

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Somehow, I always forget to take enough pictures at the market, of things like setting up the stand. It’s really great, how a plain old small town street, in about an hour, turns into a…farmers’ market. For our stand, basic set-up and teardown—canopy, table, sales gear—is only a matter of maybe 20 minutes at each end. Because I don’t drive, our stand is different from most, where a truck or trailer is the usual veggie stand backdrop. Bob drops us off in the morning in a pick-up: a self-contained veggie sales outpost. When it’s all over, with empty containers nested and packing volume much reduced, we get picked up by truck or smaller mini-van. Here, Lynn and I wait for our ride. There are garlic and potatoes left in a basket and a trug, and the four bins contain mostly crop residue, a bit of miscellaneous garbage, and odds and ends of unsold produce. Neat!

What’s new at the farmers’ market…

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Ahhh, something new on the farmers’ market stand: BEANS in three colors (we had the first green beans last week)! There’s yellow (Indy Gold), purple (Royal Burgundy), and of course, green (Jade). One way I watch the season unfold is through the debut market days for the headliner crops, the big people pleasers. Lettuce is always the first up, a hit partly because it’s the first fresh veg of the season. Then, roughly in order, there’s spinach, peas, carrots, beans, garlic, and tomatoes. Strawberries and corn are also standard hits around here, but we don’t grow berries, and when we do have corn, it’s only for CSA shares. I find it odd that these particular veggies are so generally popular. What about delicate and delicious summer squash, lightly grilled? Versatile and tasty beets, diced and broiled, or grated raw with carrots in salad? Beet greens and Swiss chard, sauteed in butter and olive oil? The list goes on and on… Just about ALL of the 20+ basic garden veggies we grow are equally great to me, but that’s not the case for most people. Curious…

Farmers’ market cruises along…

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It’s 11 am and most of our harvest is sold. This is good, because the quantities of what we’ve been bringing have been fine. Still, with no early tomatoes, late green beans, not much summer squash, a wiped out first planting of cucumbers, and hail-killed first round of much of the peppers and eggplant, the pickings feel a little slim. It’s funny how variety seems to work at the market (and probably in the CSA shares as well): the greater the selection, the happier people seem to be, even though they don’t really buy more, or still buy mostly the same things. Maybe it’s because, as consumers (here in North America, at least), we’re so accustomed to being wooed by apparent choice, a regular parade of the “new” and the “improved” and cleverly repackaged, that having the same staple crops for a couple of weeks in a row makes the stand seem a bit stale. It’ll be…amusing to see outlooks change if (when) fresh food starts to get scarce. Well, all in all, a good day at the farmers’ market!


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